Site advancement
Order of performance of operations:
1. Preliminary stage
Operation at this stage is fulfilled on the basis of a keyword list and (or) the expressions given by the Customer in the demand.
As a result the report containing is represented to the Customer:
- Cost estimations of advancement of a site on the set keywords;
- An expert estimation of positioning and a current state of a site;
- The preliminary list of the changes necessary for preparation of a site to advancement;
- Guidelines to planning and the organisation of operations on site advancement.
Performance period: from 1 till 5 working days depending on subjects, complexity of a site and keyword list size.
Note
The keyword list and (or) expressions is given by the Customer the letter on an E-mail and at this stage is used by the Company in that priority and a spelling in which it is presented.
The report with results is represented to the Customer also on an E-mail.
On the basis of a preliminary stage of the side co-ordinate and plan a further course of operations on site advancement.
Site audit on any of three offered studios of schedules of SEO-audit, and also complete complex audit of a site can be if necessary booked.
Audit and price sorts are presented on a site.
2. Site optimisation
It is the first stage of operations according to plan of site advancement.
The minimum structure of operations:
- The analysis of availability index of product and elimination of available problems of a site;
- The analysis and elimination of properties of the site, capable to call a problem with retrieval systems;
- The analysis and optimisation of reference structure of a site;
- Optimisation of relevance of the text maintenance of key pages of a site.
On a course of these operations necessary changes in a construction, structure of pages and the site maintenance, not influencing on functional, visual or marketing characteristics of a site, the Company brings without notice the Customer.
The list of changes of the site demanding negotiation, the Company routes the Customer on two categories:
- Changes without which depositing the Company cannot carry all entirety of responsibility for the co-ordinated results of advancement of a site;
- The changes of recommendatory character which directly are not influencing results of retrieval ranking, but capable to improve потребительные and marketing properties of a site.
3. Site advancement
The structure and the list of operations is defined by own technology of the Company.
Necessary for successful advancement of a site of its change on a course of the operations, called by changes of algorithms of retrieval systems, the common situation in subjects, etc., are made under the same circuit, as by site optimisation.
In advancement to a site output on the positions close to planned, studio takes under the complete and exclusive control informational support and site support, and can superimpose limitations on changes necessary for the Customer if they can negatively affect planned results or speed of advancement.
